Valerj Pobega is an Italian Avant-garde Fashion Designer,
Creative Director and Artist from Alghero, Italy. Her
upbringing was under the care of her artist mother and father.
While modeling for prestigious Couture houses in Rome and
Milan to build her foundation, Valerj frequented Art school,
and from there came naturally the decision to use her fabrics
and garments as canvases to paint on. Since its 2008 debut
— her Avant-Garde conceptual collection is entirely designed,
cut, sewn and the silk fabrics hand-painted by Valerj herself,
in numbered collectable limited editions, crossing that fine line
of what is usually considered Art or Fashion. Her work has
been featured in Vogue, Elle, WWD, and Variety, among
others. She has also created one-of-a-kind stage and screen
garments for such icons as Madonna, Shirley Manson, Ozzy
Osbourne, Beyoncé, and Lady Gaga, for her Golden Globe-
winning role as the Countess in American Horror Story: Hotel.
Valerj is also the mind behind the way she presents her work,
as she ideates and art-directs all photo campaigns, videos,
dance or theatrical performances to showcase her work, as
for her is not just about the clothes, but rather she wants to
immerse the spectators into the world that inspired each of
her different collections.
LACMA Museum in Los Angeles has recently acquired two of
Valerj’ s hand-painted gowns for their permanent collection.
Valerj lives and works in Los Angeles.